Geotourism Potentiality of the Rarh Region of West Bengal: A Geographical Outlook
Keywords:Geotourism, Rarh region, SWOT-AHP, sustainable, potentiality
Geotourism is currently being considered as one of the most promising sectors of tourism and is being practiced by many countries rich in this kind of tourism resource. India, as well as one of its easternmost states- West Bengal is blessed with hundreds of such tourism resources. It is being considered as a bright name in the geotourism map of India, drawing few domestic and international visitors. Through the present study, the author has attempted to make an inventory of notable geotourism destinations of Rarh region of West Bengal while assessing their tourism potentiality, strength, opportunity and threat applying the SWOT-AHP analysis of Saaty (1990). It has been inferred that this region has great potential to become a geotourism hotspot in the near future if sustainable planning measures are taken.