Entrepreneurial Intentions in Family Firms: A Motivational Perspective
DOI:
https://doi.org/10.31305/rrijm.2026.v11.n02.003Keywords:
Family-Owned Business, Entrepreneurial Entry, Motivating Factors, Succession Planning, Family Dynamics.Abstract
In the Indian economy, family-run enterprises are crucial, especially in entrepreneurial areas like Coimbatore District. The effective integration of the next generation into the business is crucial to ensuring their long-term viability. With an emphasis on motivational factors and the role of family and business dynamics, this study examines the major factors that affect entrepreneurial entry into family-owned businesses. The study employs factor analysis, reliability tests, and descriptive statistics to uncover underlying motivational dimensions based on the answers of 150 participants in family businesses and a structured questionnaire. The results show that an individual's decision to join the family business is greatly influenced by organizational structure, family expectations, value alignment, and personal goals. Engagement and long-term commitment are found to be improved by elements like mentoring, succession planning, inclusion in decision-making, and role clarity. The study provides to the pool of research on family business succession and provides helpful guidance regarding how to boost intergenerational continuity through inclusive governance and strategic planning.
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